Princes Trust Digital Marketing Workshop

Being awesome online

I recently did a talk for the Bournemouth and Poole Prince’s Trust (I’m one of their specialist mentors) on digital marketing strategy. We only had a couple of hours for the workshop which in the bigger scheme of things isn’t much time to get across what essentially is a complex subject covering a large number of disciplines, so it was a whirlwind tour where I tried to touch on as much as possible. The key […]

digital strategy

It’s time to stop thinking in digital marketing silos

When people ask me what I do, I tell them I’m a digital consultant – I help businesses look at what they’re doing online and if necessary how they can improve to help drive their business growth and success. For some, the response to that can be “Oh. Right. So you design websites?” or “So do you manage social media channels?” and my response to those questions is “yes and no” – ¬†digital¬†and digital marketing […]